
In every season’s beauty trends, lipsticks undoubtedly play a crucial role in instantly elevating your overall vibe. From classic red lips to natural nude shades, the variety in lipstick colors and textures can be overwhelming. However, among all the constantly changing beauty trends, there’s one lip product that stands out—one that doesn’t scream for attention but still maintains a certain charm. It offers both color and hydration, making it the perfect companion for busy days. This product is none other than Julep’s It’s Balm Tint of Color Lip Balm.
1. Redefining Lip Care
When we think of lip care, most people envision a simple, clear lip balm with no color or some greasy, thick ointment. But Julep’s It’s Balm Tint of Color Lip Balm breaks through this traditional definition. It’s not just a regular lip balm—it’s more like a lightweight lipstick with moisturizing benefits, offering a pop of color while nourishing your lips at the same time. For someone like me, who needs to quickly finish my makeup in the morning without spending too much time perfecting my lip color, this lip balm has become my go-to choice.
2. Product Packaging: Simple Yet Stylish
To be honest, when I first received the It’s Balm Tint of Color Lip Balm from Julep, I didn’t have high expectations for its packaging. After all, most lip balms tend to have fairly simple designs. But when I laid eyes on it, I was pleasantly surprised. The packaging is clean and minimalist, yet the metallic tube adds a touch of sophistication. It strikes a perfect balance between being elegant and modern without looking overly flashy. Plus, the twist-up mechanism works smoothly, and it’s comfortable to hold, which further elevates the overall experience. It doesn’t feel cheap, making it an aesthetically pleasing addition to your beauty arsenal.
3. Color Range: Natural Yet Unique

One of the first things that caught my attention was the color selection. Julep offers a wide variety of shades, from nudes and peachy pinks to bolder reds, making it easy to find the perfect color for any occasion. I personally opted for a warm coral shade. This particular color is incredibly versatile for daily wear, as it complements different skin tones without being too bold. It gives my lips a natural, fresh glow without overwhelming the rest of my makeup.
The color payoff is soft and buildable, but what I appreciate most is that it doesn’t fade unevenly. Over time, the color blends seamlessly into the lips, creating a natural gradient effect that enhances the appearance of full, healthy lips. It’s the perfect “your lips but better” look that can last throughout the day.
4. Hydration: All-Day Lip Care
As a lip balm, the most important feature is, of course, hydration. And Julep’s It’s Balm Tint of Color Lip Balm does not disappoint. The moisturizing effect is immediately noticeable as soon as you apply it. It envelops your lips in a soft, protective layer that keeps them feeling hydrated for hours. This is especially crucial during the dry winter months when lips tend to get chapped. Even if I don’t reapply throughout the day, my lips remain moisturized without cracking or peeling.
The lip balm’s core is enriched with Vitamin E, which is known for its ability to nourish and repair the skin. This makes the lip balm not only a color product but also a treatment for dry, damaged lips. After using it consistently, I’ve noticed a visible improvement in the softness and smoothness of my lips, which were previously prone to flaking.
5. Texture & Shine: Lightweight and Non-Greasy
One of the key highlights of Julep’s lip balm is its texture. The formula is incredibly lightweight, and when applied to the lips, it feels almost like a soft veil of color. It doesn’t leave behind any sticky or greasy residue, which is a common issue with many lip products. The finish is just right—providing a healthy, natural shine without being too glossy or too matte.
Many lip balms can feel heavy or greasy, especially in different weather conditions. However, Julep’s lip balm never gives me that feeling. Even after wearing it for long periods, it remains light and comfortable, making it easy to forget you’re even wearing it. Its subtle shine is perfect for a natural, fresh look, and in natural lighting, my lips look plump and hydrated, giving me an effortless radiance that enhances my overall complexion.
6. Gentle & Safe: Vegan and Cruelty-Free Commitment
What truly sets this lip balm apart is its commitment to safety and sustainability. Julep’s It’s Balm Tint of Color Lip Balm is both vegan and cruelty-free, meaning it contains no animal-derived ingredients and has not been tested on animals. This is a major selling point for me, as I’ve always prioritized choosing products that are both cruelty-free and made with natural, non-harmful ingredients.
Moreover, the formula is free from harsh chemicals, making it suitable for all skin types, including sensitive skin. It’s also fragrance-free, which is a thoughtful touch for people like me who are sensitive to strong scents. I can use this balm confidently, knowing that it’s both gentle and effective.
7. Application Experience: Effortless and Flawless
When it comes to applying lip products, the experience can either make or break my decision to continue using them. Thankfully, Julep’s lip balm is an absolute pleasure to apply. The texture is smooth and soft, and I don’t need to apply much pressure to glide the product across my lips. Even on rushed mornings when I need to get my makeup done quickly, I can rely on this lip balm to give me an even, flawless finish with minimal effort.
It’s also great for layering. I can build up the color as much as I want without worrying about the lips feeling heavy or caked on. Instead, the more layers I add, the richer and more dimensional the color becomes, giving my lips a fuller appearance.
8. Multi-Use Potential
Another thing I love about this lip balm is its versatility. Besides being an excellent lip product, Julep’s It’s Balm Tint of Color Lip Balm can also be used as a blush or even an eyeshadow in a pinch. This makes it a perfect option for days when you want to create a quick, natural makeup look without having to carry around multiple products. Just a quick dab on the cheeks and eyelids can create a coordinated, harmonious makeup look with minimal effort.
It’s great for anyone who’s looking to streamline their beauty routine or who needs a reliable product that can multitask in their makeup bag.

9. Suitable for Any Occasion: From Casual to Formal
For many people, daily makeup looks are all about simplicity and ease, and Julep’s It’s Balm Tint of Color Lip Balm is perfect for just that. Whether I’m heading to work, meeting a friend for coffee, or running errands, it’s the perfect way to elevate my look without looking overdone. It provides just the right amount of color and shine, making my lips look fresh and healthy.
That being said, this lip balm is also versatile enough to wear for more formal events, such as dinners, parties, or special occasions. If you want to amp up the color for a more dramatic effect, you can easily layer it to achieve a more intense finish, while still maintaining that natural, glossy shine. It complements a full makeup look and adds that extra touch of elegance, without competing with the rest of your makeup.
10. Where to Buy Julep’s It’s Balm Tint of Color Lip Balm
If you’re interested in purchasing Julep’s It’s Balm Tint of Color Lip Balm, there are several reliable platforms to choose from. The brand’s official website is a great place to start, as it offers guaranteed authenticity and may have exclusive promotions or discounts. Additionally, major beauty retailers like Sephora and Ulta carry Julep products, and they often offer convenient shipping options.
For those who prefer shopping through local platforms, you can also find this lip balm on international sections of popular e-commerce sites like Tmall Global or JD Global. These platforms make it easy to enjoy the product no matter where you’re located.
Regardless of where you buy it from, this lip balm is a worthwhile investment that will elevate your everyday lip care routine, offering a fresh, natural finish and long-lasting hydration. It’s time to try it for yourself and experience the difference it can make for your lips!